Tires in the masses — money in the cash register9 октября, 2021
Resolution No. 1958 dated December 31, 2019 Mandatory tire marking was introduced. To protect the rights of consumers, a system has been developed, the introduction of which involves raising the level of confidence in relevant goods and services, as well as the elimination of legal conflicts.
Is it possible?
How will the retail sale of tires on the new rules live?
About it — in our material.
The purpose of the adopted document is the maximum transparent bus business, the elimination of counterfeit products. The project is under the patronage of the company «Honest sign» in the framework of the general strategy of the state of regulation of goods: be it medication, shoes, products, cigarettes, fur coats or jewelry. From March 1, 2021, all participants in auto industry are obliged to march commodity remnants and transfer information on tires to the system.
When labeling tires, unique identification signs are applied: Data Matrix code. He is responsible for information on the origin of the product, the manufacturer and the main characteristics. If the tire is imported, the representation in the Russian Federation is indicated. One-used code is no longer assigned. Tire sold to the final buyer? The code is removed from the system. As with the disposal of goods. In this case, it is impossible to fake or copy it, and the data is recognized even with partial damage.
What does the law say?
Mark all tires, except for cycling, aviation, recovered and used, rubber chambers and interchangeable protectors. Special application «Honest Sign» will help to decipher information. Any buyer easily scans the Data Matrix code to check whether the goods are submitted to the system.
Non-marked products will be treated without returning. Starting on sales of tires without codes is financial risks. Penalty for tire production without codes up to 100 thousand rubles. For sale, storage and transportation without transferring information to the labeling system — up to 300 thousand rubles. Criminal prosecution — with significant volumes of «gray» goods.
How it works?
After the manufacturer receives codes in the marking system, it must accommodate them to the goods. In turnover, products will be released only after applying them. Simultaneously with this, the monitoring system sends an electronic UPD with data on the change of the owner of products, the size of parties, return of goods.
Next, the distributor at acceptance is checked by the codes in the document with the fact that the UPD approves and transfers the data into the labeling system through the EDO operator. For a retail store, an UPD with codes is also formed. Already on this side, the entire batch is scanned, the information is checked, confirm. When selling tires, the marking code is scanned, the fiscal data statement adds it to the check and sends to the system where it is successfully deleted.
Are there any consequences for the market?
Implementation of electronic marking — care from paper workflow. Requirements suggest accurate and fast data exchange between the parties. You have to study the labeling system device, configure data transfer in a single monitoring system, minimize errors in the documentation. We need competent specialists, they will need to train. The number of shops can decrease, and the goods at the same time — to rise in price.
As in most initiatives, there is a reasonable grain in the document, and pitfalls. Innovations initiated company representatives of large businesses. Pirelli, Cordiant, Goodyear, Nokian Tyres, Michelin, Bridgestone, Continental and Tatneft-Neftechim agreed to some expenses on updating IT infrastructure, believing that they will be in the plus due to the relief of the market from the «gray» products. Obviously, they lobby are not only sectoral interests, but also their own. Whether the automotive community will become more civilized, or everything will be more difficult to live and negotiate, we will learn later.
According to the adopted law, the sale and any introduction into the turnover of products, which does not meet the labeling requirements are prohibited. For imported tires, this is a guarantee of the legality of importation into the territory of the Russian Federation and the legality of production. Counterfeit to march state identification signs is extremely problematic.